All posts in Mobile

What makes local advertising local advertising? Simply, the fact it’s aimed at your locals. Concentrating effort on people living in a certain area is a winning move for new born businesses. If we try to approach all audiences at once, we’re at risk of applying a one size fits all when people really want to […]

A trip to Berlin

We’ve just got back from the very arty, very contemporary, very metropolitan city Berlin where we were attendees of the first Mobile Growth Europe, the Mobile Growth Fellowship’s (MGF) two day conference that marked the first time Facebook, Google and Twitter all keynoted at the same event. Specialising in User Acquisition, Monetisation, Engagement and Retention, […]

The Future of Payment |The Launch of Apple Pay Apple Pay has launched in the UK, letting owners pay for items costing £20 or less with a simple kiss between iPhone6, 6+, Apple watch and payment terminals. The new platform has been developed to make purchasing more convenient, further entwining human-computer interaction. Using Apples passbook […]

Our short to the mobile project life-cycle Plan – Scope, Market Review, Objective Strategy, Proposition, Native, Web App, Map, Commercialise. Design – Concept, Content Composing, Wireframese, Visual Concepts. Define – Responsive, Cross Platform, Review, Improvement. Develop – Structure, Database, Functionality, Navigation, Experience, Content Management, In-App Purchases. Refine – Test, Review, Quality Assurance, Improve. Demonstrate – […]